Campana Brothers ..... Alligator "Accessorations"!!!


lacoste02.jpg
lacoste03.jpg

lacoste04.jpg
lacoste05.jpg
lacoste06.jpg
For those of us who grew up in the 60's, the most important "accessoration" on our polo shirt's was the embroidered Lacoste "alligator" ..... it is an iconic logo and the forerunner of penguins, bears, horses, etc, and the giant Ralph Lauren Polo Player!!!!! Lacoste is trying to breath new life into the alligator with the help of world renowned Brazilian designers Fernando & Humberto Campana. The brother's have designed 4 limited-edition shirts that were hand-made at the Coopa-Roca Women's Co-operative in Rochina, Brazil, updating a traditional "accessoration!!!"   

Available at Moss and Moss Online, the 4 shirt styles are ...... women's all-over lace-applique (edition of 12), men's all over lace-applique (edition of 12), men's "alligator pools" (edition of 125), and women's "lianes" or "vines" (edition of 125). The pattern of "alligator pools" on the mens shirts is influenced by the "anavihanas", small fluvial islands in the Amazon; and the women's shirt is influenced by the "vines" that grow in the trees in the tropical rain forests.

I think this "accessoration" project is extremely innovative and it also serves an important purpose ...... it engages the women of the co-op in a project that enables them to improve the quality of their lives and the lives of their families, and it continues the development of the traditional Brazilian hand-craft techniques. Giving back is the most important "accessoration" of all!!!!!

1 Comment

cool post. Thanks for the info!

Leave a comment